These are ideals that we strive to achieve in our thoughts, words, and actions as we conduct our business affairs as well as our personal lives. Our livelihoods are a manifestation of whom we choose to be as individuals.
It is not our intention to cast judgments on others, but we will consciously work to embody these values in our workplaces, the market place, our employment practices, in our personal lives, and interactions with others.
- Earn honorable profits
- Serve others
- Think and act positively
- Take personal responsibility
- Trust and be trustworthy
- Express gratitude
- Love others and ourselves
- Treat all relationships as sacred
- Celebrate health of body, mind, and spirit
We earn honorable profits by providing products and services that serve humanity. We do well, by doing the right things well. Profits or surpluses are the lifeblood of our organizations and we earn them honestly through hard work, innovation, and effective management. We take pride in achieving prosperity while honoring our principles. Top
We serve others by doing what we do to utilize our talents, purpose, and passion to make the world a better place. Being able to be of service to others enhances our sense of doing something worthwhile. We earn the loyalty of our customers, vendors, employees, and community by actively listening to their needs and consciously dedicating ourselves to meeting them. Top
We think and act positively. We recognize that our thoughts determine our actions, and our actions determine our outcomes. Our thoughts and actions are choices and we choose to think and act positively and with optimism in all things. We have absolute confidence that positive thoughts and actions will inevitably yield the most positive outcomes. Top
We take personal responsibility for our actions and our circumstances. Even if we are in circumstances that appear to be adverse, we have a choice to make. We have a choice of how we define those circumstances and/or to take action to change them. We strive to always make the choice that empowers us through positive thoughts and actions. Top
Trust and be trustworthy. Our trust is based on the faith in our own wholeness and the dignity of all individuals. We earn the trust of others first by trusting them, and secondly by being impeccable with our words and true to our commitments. We strive always to do what we say we will; and to do it when we said we would. We don’t parse our words and actions to deliver the bare minimum, but seek to fulfill our commitments wholly and fully, and even to exceed the expectations that we have established. We treat everyone honestly and fairly whether or not we perceive that anyone is paying attention. Top
We express gratitude constantly and continuously through our thoughts, words and deeds. We acknowledge that our gifts, talents, health, and material wealth are given to us by our creator to do good on the planet. We are generous with our time, our talents, and our resources. We routinely give to others in need without the expectation of consideration or repayment in any form. Top
We love others and ourselves. We love what we do, we love our reason for doing it, and we love those with whom we do it. It has been said that our actions are either an expression of love, or a response to fear. We consciously choose to express love in all that we do. Top
We treat all relationships as sacred. Everyone with whom we come in contact has a spark of divinity that may or may not be visible to us. Because we know that spark exists, we seek to look for it, and assume in our interactions that it is there. We actively work to uplift the human spirit and enhance our connection with one another in all that we do. We recognize that everyone’s life experience is unique and therefore affords each of us a unique perspective that adds value to every situation. For this reason, we seek to understand others as we seek to be understood. Top
We celebrate health of body, mind, and spirit. We seek to preserve and protect our physical health, ourmental clarity, and our spiritual connections on a daily basis. Closely related to this is the health of our environment and we consciously strive to minimize our adverse affect on the earth’s land, air, water, as well as our impact on the universe as a whole. Top
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